March 2011
20 posts
See No evil - 2nd Anniversary Special
If you’re around Old St tonight, make sure to head over to CAMP to see two short animations by Addiction Content’s head of design, Ben Collier-Marsh.
Ben’s animations were selected to be screened as a part of the No Evil 2nd anniversary party. You can check out all the details here. If you can’t make it, don’t worry, here is a sneak peak:
Playstation Move Heroes microsite for Nickleodeon
Here’s one for all you Playstation fans.The Addiction Innovation team have been hard at work creating a new microsite for Playstation Move Heroes on Nickleodeon. Check out the final results here
Online advertising tops £4bn for the first time
Off the back of the news that online advertisers have taken digital ad spend above £4 bn in the UK, Addiction Innovation’s Operations Director, Jamie Harvey, was asked to comment.
Find out what he had to say here.
Crowdsourcing - A view from Addiction London
Paul Hamilton, MD of Addiction London, has written a great piece over on Creative Match (not that we are biased or anything). In the article he weighs up the relative benefits and pitfalls of crowdsourcing as more agencies employ it as a new method of generating ideas.
You can check out the full article here.
Content run the Paddock Wood 1/2 marathon
On sunday I (Olive, a senior designer here at Addiction Content) ran the Paddock Wood 1/2 marathon with Ginny, another designer over at Fallon. All I can say is that we did it all thanks to a bumper bag of rowntrees misfits. We are now suffering from an entertaining array of aches, pains & a comedy walk.
The highlight of the day had to be watching a tiny old lady who must have been pushing...
Addiction Content elected as new member of the IPA
We are very excited to announce that Addiction Content has been elected as a new member of the IPA following the quarterly council meeting Friday (25th March 2011).
Addiction Content is a brand engagement agency and part of the Addiction Worldwide Group. Addiction London and Addiction Entertainment, other companies within the Addiction Worldwide Group, also hold membership.
Max Garner, MD of...
St. Louis Addy Awards
Adam our lead 3D designer recently shared this amazing 2011 St. Louis Addy Award show reel with the office.
The short video works so well because it is a simple but brilliantly clever concept visually showing the journey an idea goes through. Including its conception, its highs and its lows - something we can all relate to! It’s a really strong piece with a great combination of hand...
Addiction Entertainment on Spotify
For those of you who have had the pleasure of meeting Addiction Entertainment, they work in the heart of the music and entertainment industries, and have one hell of an impressive client list.
So we have pulled together a playlist with just some of the incredible musicians they have worked with for you to rock out to on Spotify.
Enjoy!
...
Addiction Innovation's 5 websites to watch
Earlier this week Mario Theodorou, MD of Addiction Innovation sat down with the lovely people from New Media Age to discuss a few new websites that have caught his eye.
See what he had to say over on their site here
Behind the scenes with Rimmel London
I am currently working on the sponsorship campaign for Fashion on 4 and Rimmel London which launched with our first set of creative yesterday (sponsoring Great British Hairdresser) and will be shown again tonight after Lily Allens new show. Rimmel London is a great brand and I’m loving working on beauty again, especially make up where you can be really creative and individual, lots of fun....
Innovation buys a Tarpaulin
It might sound like a strange gift but Addiction Innovation have bought a Tarpaulin for a school in Cambodia.
During the rainy season most classes are impossible meaning 100s of hours of schooling are lost. A basic tarpaulin provides a roof for the classes meaning the lessons can go on and the children and teachers, not to mention books, can stay dry.
In Cambodia a small donation can go a...
Death By Board Games
This months doodle on our boardroom wall
Addiction checks out Wrangler's latest campaign...
Last night Dan (from Innovation) and I (Sian) decided to check out Wrangler presents ‘Stunt’ Preview held at the Air gallery in Dover street. The latest installment in the We Are Animals series. In the intimate venue, guests were able to browse around the spring and summer collection, sip on cocktails and champers (drinking on a school night, don’t tell the boss). The event...
TV on a Shoestring
Jeremy Rainbird, CEO of Addiction Worldwide spoke as part of an expert panel at a recent event hosted by Thinkbox TV ‘TV on a shoestring: big results from small budgets’. The session was designed as an introduction to TV advertising for companies that are new to TV advertising. It was a great session, featuring representatives from the leading organisations involved with TV and some...
Addiction style Pancake Day!
Not wanting to miss out on Pancake Day, Ben and I (Rosie), runners at Addiction Worldwide decided to perfect our cooking skills and rustle up some pancakes for everyone at Addiction Worldwide. We slaved away all afternoon in the state of the art Addiction kitchen with our frying pan, spatula and our homemade Percy Street pancake mix (by homemade we mean Tesco’s shake it and bake it!). About 65...
Street artist JR wins the TEDPrize
Here at Addiction we are big fans of street artists. So we were thrilled to learn that the incredible JR, in an unexpected move was granted the $100,000 TEDPrize.
Known for his large-scale graffiti murals tackling social justice and human rights issues like freedom and identity, the 27-year-old artist appeared on the TED stage last week to show off some of his lastest works and to introduce the...
Get cultured this weekend
With a cold overcast weekend ahead of us, what better way to spend it then by checking out some of the great exhibits currently on in London.
Check out our current picks below.
Martin Creed Mothers - 21 January – 5 March 2011, Hauser & Wirth London, Savile Row
Martin Creed has returned to London with a major exhibition at Hauser & Wirth’s new Savile Row gallery. It has been ten years...
Addiction does Secret Cinema
On a cold and wintery night, and by that I mean last Saturday, six of us Addictionites made our way over to Wapping for an evening’s entertainment in the capable hands of the Secret Cinema. Dressed in trenchcoats, trilbys, and other styles not seen since the late 1940s, we were whisked from the station with hundreds of other worried faces towards the normally empty and lifeless, Tobacco...
Addiction London MD discusses 2011 Superbrands on...
Paul Hamilton, MD of Addiction London, made a guest appearance on the BBC - to discuss the launch of the 2011 Superbrands Annual and the new laws around product placement within programming.
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Addiction Content takes on the Grizzly
Addiction Content’s Head of Design, Ben, is ditching the graphics tablet and shiny Mac for muddy trackkies and well worn trainers for his annual bout of charity athletics. This year he is running for the charity Sparks. Their aim is a world where all babies are given the best possible start in life and where a medical condition or disability at birth is not a...
